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Category Archives - Industry News

The need to be globally local

By Clement Charles, CEO & Founder, AllTheContent News Agency
As the world continues to shrink, and its borders grow more permeable, the regional pertinence of messages has never been more

New Forms of Commercial Communication

By Clement Charles, CEO & Founder, AllTheContent News Agency
A prominent American industrial of the last century used to say, “When I spend two dollars on advertising, that’s one dollar

From commercial communication to delivering added value

By Clement Charles, CEO & Founder, AllTheContent News Agency
In a context of overabundant commercial messages and cautious advertising budgets, some companies are now going straight from commercial communication to

Social journalism

By Clement Charles, CEO & Founder, AllTheContent News Agency
In an interactive, connected world, the careful use of comments and community interaction supports journalism, often enhancing content. Somewhere between crowdsourcing

Member of the month | September 2014

 
A short Q&A with our new member of the month, Cyril Fievet:
– Cyril, could you tell us more about yourself?
– I am a journalist who stumbled

The Fight for transparency

By Clement Charles, CEO & Founder, AllTheContent News Agency
Although a noble intention, is transparency still relevant today? Should it become one of the media’s hobbyhorses? With what aims and

Journalism 3.0

In this period of fundamental change within the press, there is a question mark over the real role of tomorrow’s journalists in a world where everyone has become a content

T-Commerce: shop for anything you see on TV!

In 2015, a large proportion of the revenue for interactive TV channels – besides subscription and VOD – will come from “t-commerce”, with a “t” as in “television”.
With

Will constructive information save journalism?

As an ICRC delegate, Isabelle Bourgeois was sent in the hottest planet conflict areas: Kosovo, Ethiopia, Iran, Iraq… Challenging years, from which she has kept good memories though:
“In my

Hyperlocal journalism, an opportunity or a funhouse mirror?

Hyperlocal journalism or neighborhood journalism is a new trend for maintaining sites and blogs. But are we talking about a beautiful opportunity to be grasped or just a funhouse mirror?

Will robot journalism replace human journalism?

The world is changing pretty fast and technology is reaching extremities only seen in movies before. One of the new technological tools is the Robot journalist, else called Robots (Softwares)

The triumph of quality over quantity

For a couple of years now, Ads Companies have been paying the websites per visit, giving place to the creation of pure ads websites, websites tricking users to click and

Find the right time and place to share your work

Journalism is a full time job, you’re always thinking, creating, publishing and sharing your articles. Even in your free time, if something interesting comes to your mind, you’ll try to

Kindle Single, an opportunity for journalists?

For a long time, there has been an empty space for texts that are not long enough to make a book, but are too long to be an article in

A quick guide to Data Visualization

A picture is worth a thousand words, that’s what you need to know to grasp what data visualization is. Data visualization is showing information using graphic methods. This will help


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